AI software companies marketing agency costs

Budget for proof, buyer education and conversion work. An agency using AI tools is not automatically experienced at marketing AI products.

Sources checked 2026-11-07 · Prices in their original currency

Budget at a glance

Published monthly fee examples

New North publishes Execute at $4,000–$5,900/month for one broader B2B-tech program; confirm dollar currency and separately budget media/tools. Its AI page explicitly disclaims AI-exclusive programs and AI case studies. PromotEdge India is quote-only.

New North: price and scope ↓PromotEdge: price and scope ↓

Typical paid monthly spend: Insufficient comparable client-paid evidence. These are public reference points, not an industry average or an all-in budget. Media, setup and extra work must be checked separately.

Your figures, your scope

Build your own budget.

Enter a written quote or your own allowance. Published examples are not filled in or added together: they cover different scopes, currencies and billing periods.

Check this guide’s sourced prices and exclusions ↓, then confirm which items your proposal includes. Count each cost once.

Currency for all your entries

Changing currency clears the amounts. There is no currency conversion.

Use numbers with up to two decimal places, without commas or currency symbols. Leave unknown costs blank; enter 0 only if you have confirmed no charge.

Monthly agency fees

Management, retainer or recurring project work.

Monthly ad spend

Media paid to advertising platforms, separately from agency fees.

Other monthly costs

Tools, hosting or production not already included above.

One-time setup or project fees

Onboarding, builds or a fixed project. Do not also enter this as a monthly fee.

Other one-time costs

Extra work not already included in the project fee.

Entered monthly subtotal: —No amounts entered.
Entered one-time subtotal: —No amounts entered.

These are subtotals of your entries, not a quote or an all-in estimate. Blank items are unknown, not free. Taxes, usage charges, percentage fees and any omitted work still need confirming. Monthly and one-time costs remain separate.

Amounts stay on this page. They are not saved, submitted with a brief, or sent to analytics.

Separate the work before the budget

Costs by service.

A package fee is not the price of every service inside it. We only show a separate fee when the source publishes one. Do not add bundled rows together or treat management fees as including ad spend. Missing prices mean this research has not established a rate, not that the work is free.

Google Ads management

Part of a package

No standalone price published

New North Execute: $4,000–$5,900/month. Choose Reach. Broader B2B-tech program, currency unconfirmed; separate media budget required.

Write a google ads management brief →

New North: scope and source ↓

Meta Ads management

Part of a package

New North Reach within Execute

Reach names Meta; agree channel allocation. Not a standalone fee or AI-only benchmark.

Write a meta ads management brief →

New North: scope and source ↓

Content production

Part of a package

New North selected program

Authority educational content or Reach conversion content; scopes differ. PromotEdge offers India-specific custom scope.

Write a content production brief →

New North: scope and source ↓PromotEdge: scope and source ↓

Social media management

Part of a package

New North Authority within Execute

Organic distribution, usually LinkedIn; not assumed within Reach alone.

Write a social media management brief →

New North: scope and source ↓

Website build

Price not established

Not established

Campaign landing pages and integrations do not establish a full marketing-site build or AI product engineering scope.

Write a website build brief →

Website hosting

Price not established

Not established

No applicable current scope or standalone fee established in these sources.

Write a website hosting brief →

Landing-page build

Part of a package

No standalone price published

Campaign landing pages and integrations within New North Reach; no full-site rebuild or product engineering implied.

Write a landing-page build brief →

New North: scope and source ↓

The numbers, with context

Published price references.

Advertised price$ as published; confirm currency

New North

Broader-sector reference

Execute $4,000–$5,900/month; Perform $6,000–$11,900; Grow $12,000+

Broader B2B-tech programs explicitly offered to AI companies

What the source includes

Execute selects Authority or Reach; Perform combines two programs; Grow combines three. Authority supplies content/social; Reach supplies paid campaigns, conversion assets and landing pages.

Exclusions and terms to check

Tools and platform subscriptions separate. Obtain media budget, diagnostic cost and subcontractor allowances separately.
Confirm minimum term, setup and cancellation. Pursuit requires at least Perform and another program.

Not an AI-exclusive program. Provider explicitly says it has no AI-company case studies yet; do not infer demonstrated AI specialization.

Read the source ↗Supporting scope 1 ↗Supporting scope 2 ↗Supporting scope 3 ↗US provider; confirm service coverage · Checked 2026-11-07

Advertised priceQuote required

PromotEdge

Custom quote; no published fee

Marketing for AI companies in India

What the source includes

Positioning, demo/trust pages, documentation search, content, PR and paid tests scoped in proposal.

Exclusions and terms to check

Agency fee and ad spend quoted separately. No numerical service rate established.
Ongoing work: three-month minimum, then 30 days notice. Project timeline agreed in quote.

Provider asking price, not observed paid spending.

Read the source ↗India · Checked 2026-11-07

What changes the quote

Scope moves the price.

Technical and commercial buyer groups
Product demonstrations and claims review
Target accounts and languages
Documentation and conversion integrations

Before you sign

Ask for this in writing.

Require verifiable product claims and qualified technical reviewers.
Separate model/API infrastructure from marketing fees.
Ask for relevant work samples rather than inferred AI expertise.

Give every agency the same questions

Compare quotes on the same terms.

Tick an item after each agency has answered it in writing. A lower fee can cover less work; keep your goal, scope and time period consistent.

Same deliverables and goalAsk each agency to list the channels, deliverables, quantities, revisions, deadlines and success measures for the same brief.
Agency fee and billing periodSeparate the monthly retainer, hourly or project fee. Ask what is included, any minimum commitment, and the currency and tax treatment.
Ad spend paid to platformsList media spend separately. Confirm who pays the platforms, any minimum spend, markups and whether management fees change with spend.
Setup and extra costsItemize onboarding, creative production, tools, hosting, travel and out-of-scope rates. Mark bundled items so you do not count them twice.
Variable fees and assumptionsFor percentage-of-spend or performance fees, ask for the formula, a worked example, caps and the measurement basis. Identify anything still priced on request.
Contract and exit termsCompare contract length, renewal, notice period, cancellation fees, payment schedule and the cost of handing work over.
Team, access and ownershipConfirm who will do the work, available capacity, account access, ownership of data and creative, and what transfers to you if the relationship ends.
Evidence and reportingAsk for comparable client references, the source and dates behind result claims, the attribution approach, and reporting frequency. A case study is not a result guarantee.

Download checklist (.txt) ↓Includes the industry questions above. Your checks are not sent to us.

A few useful answers

Common questions.

Does the entry package include everything?

No. Execute selects Authority or Reach; combining programs moves to a higher tier.

Is there a typical AI marketing spend?

These sources do not establish a representative paid average or total budget.

Evidence, not promises.

Published packages can change. Confirm a written proposal with the provider before budgeting. Prices do not establish quality, ranking, or likely results. Ask for comparable client references and a measurement plan before hiring.

How Agency Standings evaluates evidence →

What are you planning?

A short brief for our review. Agency coverage is strongest in ecommerce; a cost guide does not mean we have a matching agency.

AI software companiesPaid acquisition, content and marketing websites

Budget at a glance

Published monthly fee examples

New North: price and scope ↓PromotEdge: price and scope ↓

Your figures, your scope

Build your own budget.

Enter a written quote or your own allowance. Published examples are not filled in or added together: they cover different scopes, currencies and billing periods.

Check this guide’s sourced prices and exclusions ↓, then confirm which items your proposal includes. Count each cost once.

Currency for all your entries

Changing currency clears the amounts. There is no currency conversion.

Use numbers with up to two decimal places, without commas or currency symbols. Leave unknown costs blank; enter 0 only if you have confirmed no charge.

Monthly agency fees

Management, retainer or recurring project work.

Monthly ad spend

Media paid to advertising platforms, separately from agency fees.

Other monthly costs

Tools, hosting or production not already included above.

One-time setup or project fees

Onboarding, builds or a fixed project. Do not also enter this as a monthly fee.

Other one-time costs

Extra work not already included in the project fee.

Entered monthly subtotal: —No amounts entered.
Entered one-time subtotal: —No amounts entered.

Amounts stay on this page. They are not saved, submitted with a brief, or sent to analytics.

Separate the work before the budget

Costs by service.

Google Ads management

Part of a package

No standalone price published

New North Execute: $4,000–$5,900/month. Choose Reach. Broader B2B-tech program, currency unconfirmed; separate media budget required.

Write a google ads management brief →

New North: scope and source ↓

Meta Ads management

Part of a package

New North Reach within Execute

Reach names Meta; agree channel allocation. Not a standalone fee or AI-only benchmark.

Write a meta ads management brief →

New North: scope and source ↓

Content production

Part of a package

New North selected program

Authority educational content or Reach conversion content; scopes differ. PromotEdge offers India-specific custom scope.

Write a content production brief →

New North: scope and source ↓PromotEdge: scope and source ↓

Social media management

Part of a package

New North Authority within Execute

Organic distribution, usually LinkedIn; not assumed within Reach alone.

Write a social media management brief →

New North: scope and source ↓

Website build

Price not established

Not established

Campaign landing pages and integrations do not establish a full marketing-site build or AI product engineering scope.

Write a website build brief →

Website hosting

Price not established

Not established

No applicable current scope or standalone fee established in these sources.

Write a website hosting brief →

Landing-page build

Part of a package

No standalone price published

Campaign landing pages and integrations within New North Reach; no full-site rebuild or product engineering implied.

Write a landing-page build brief →

New North: scope and source ↓

The numbers, with context

Published price references.

Advertised price$ as published; confirm currency

New North

Broader-sector reference

Execute $4,000–$5,900/month; Perform $6,000–$11,900; Grow $12,000+

Broader B2B-tech programs explicitly offered to AI companies

What the source includes

Execute selects Authority or Reach; Perform combines two programs; Grow combines three. Authority supplies content/social; Reach supplies paid campaigns, conversion assets and landing pages.

Exclusions and terms to check

Tools and platform subscriptions separate. Obtain media budget, diagnostic cost and subcontractor allowances separately.
Confirm minimum term, setup and cancellation. Pursuit requires at least Perform and another program.

Not an AI-exclusive program. Provider explicitly says it has no AI-company case studies yet; do not infer demonstrated AI specialization.

Read the source ↗Supporting scope 1 ↗Supporting scope 2 ↗Supporting scope 3 ↗US provider; confirm service coverage · Checked 2026-11-07

Advertised priceQuote required

PromotEdge

Custom quote; no published fee

Marketing for AI companies in India

What the source includes

Positioning, demo/trust pages, documentation search, content, PR and paid tests scoped in proposal.

Exclusions and terms to check

Agency fee and ad spend quoted separately. No numerical service rate established.
Ongoing work: three-month minimum, then 30 days notice. Project timeline agreed in quote.

Provider asking price, not observed paid spending.

Read the source ↗India · Checked 2026-11-07

What changes the quote

Scope moves the price.

Technical and commercial buyer groups
Product demonstrations and claims review
Target accounts and languages
Documentation and conversion integrations

Before you sign

Ask for this in writing.

Require verifiable product claims and qualified technical reviewers.
Separate model/API infrastructure from marketing fees.
Ask for relevant work samples rather than inferred AI expertise.

Give every agency the same questions

Compare quotes on the same terms.

Tick an item after each agency has answered it in writing. A lower fee can cover less work; keep your goal, scope and time period consistent.

Same deliverables and goalAsk each agency to list the channels, deliverables, quantities, revisions, deadlines and success measures for the same brief.
Agency fee and billing periodSeparate the monthly retainer, hourly or project fee. Ask what is included, any minimum commitment, and the currency and tax treatment.
Ad spend paid to platformsList media spend separately. Confirm who pays the platforms, any minimum spend, markups and whether management fees change with spend.
Setup and extra costsItemize onboarding, creative production, tools, hosting, travel and out-of-scope rates. Mark bundled items so you do not count them twice.
Variable fees and assumptionsFor percentage-of-spend or performance fees, ask for the formula, a worked example, caps and the measurement basis. Identify anything still priced on request.
Contract and exit termsCompare contract length, renewal, notice period, cancellation fees, payment schedule and the cost of handing work over.
Team, access and ownershipConfirm who will do the work, available capacity, account access, ownership of data and creative, and what transfers to you if the relationship ends.
Evidence and reportingAsk for comparable client references, the source and dates behind result claims, the attribution approach, and reporting frequency. A case study is not a result guarantee.

Download checklist (.txt) ↓Includes the industry questions above. Your checks are not sent to us.

A few useful answers

Common questions.

Does the entry package include everything?

No. Execute selects Authority or Reach; combining programs moves to a higher tier.

Is there a typical AI marketing spend?

These sources do not establish a representative paid average or total budget.

Evidence, not promises.

How Agency Standings evaluates evidence →

Published monthly fee examples

Build your own budget.

Costs by service.

Google Ads management

Meta Ads management

Content production

Social media management

Website build

Website hosting

Landing-page build

Published price references.

New North

What the source includes

Exclusions and terms to check

PromotEdge

What the source includes

Exclusions and terms to check

Scope moves the price.

Ask for this in writing.

Compare quotes on the same terms.

Common questions.

Evidence, not promises.

More cost guides.

Published monthly fee examples

Build your own budget.

Costs by service.

Google Ads management

Meta Ads management

Content production

Social media management

Website build

Website hosting

Landing-page build

Published price references.

New North

What the source includes

Exclusions and terms to check

PromotEdge

What the source includes

Exclusions and terms to check

Scope moves the price.

Ask for this in writing.

Compare quotes on the same terms.

Common questions.

Evidence, not promises.

More cost guides.